Our presence on the track makes a difference

A diverse group of racing teams and drivers competes on the Monaco Grand Prix track, showcasing their strategic maneuvers as fans cheer from the stands.

Recent data from the FIA indicates that attendance at major races has surged by 15% compared to last year, reflecting a growing interest in motorsport. This rise is attributed to the heightened visibility of teams and their initiatives on social media platforms, which have engaged a broader audience, especially younger fans. For more insights on … Read more

Pirelli extends F1 tyre contract until 2028

Pirelli executives announce the extension of their tyre supply contract with Formula 1 during a press conference at the Italian Grand Prix.

The extension comes at a crucial time as Formula 1 continues to evolve with new regulations and sustainability initiatives. Pirelli has been the exclusive tyre supplier since 2011, and this new agreement allows them to further innovate in tyre technology, which is essential for meeting the demands of modern racing. The partnership aims to develop … Read more

F1 launches new Monopoly game through Hasbro partnership

A group of excited fans gathers around a table, eagerly discussing strategies as they prepare to play the new Formula 1themed Monopoly game launched by Hasbro.

The Monopoly game will feature iconic F1 elements, including famous circuits, teams, and drivers, allowing players to buy, sell, and trade their way to victory while immersing themselves in the world of motorsport. This initiative aims to engage a broader audience, particularly younger fans who are increasingly drawn to both gaming and racing. You can … Read more

Exploring how GM technology boosted Cadillac’s entry into F1

Cadillac representatives unveil their Formula 1 racing plans at a press conference, highlighting the brand's commitment to innovation and sustainability in motorsport.

The decision to join Formula 1 comes as the sport expands its reach, with new regulations and a growing audience. Cadillac’s entry is expected to be supported by GM’s extensive engineering capabilities, particularly in hybrid and electric vehicle technologies, aligning with the sport’s increasing focus on sustainability and innovation. The collaboration aims to integrate cutting-edge … Read more

Nurburgring 24 Hours sees record number of entries with 161 cars registered

A bustling pit area at the Nurburgring 24 Hours shows teams preparing their cars as excitement builds for the recordsetting race with 161 entries.

Among the entries, a diverse array of manufacturers and teams is represented, including prominent names such as Audi, BMW, and Porsche. This year’s race promises to showcase a mix of GT3 and GT4 cars, reflecting the evolving landscape of motorsport and the increasing competitiveness within the field. For more on the challenges drivers face in … Read more

Priaulx aims for Le Mans victory with Ford in 2027

Andy Priaulx speaks at a press conference announcing his goal to win the 2027 24 Hours of Le Mans with Ford, surrounded by media and racing enthusiasts.

Priaulx, a three-time World Touring Car Champion, has been a prominent figure in motorsport for over two decades, with his achievements detailed in this article. His experience and expertise are expected to play a crucial role in Ford’s preparations leading up to the event. The 24 Hours of Le Mans is scheduled to take place … Read more

Topps launches first-ever Audi Formula 1 trading cards ahead of 2026 season

Topps showcases its new Audi Formula 1 trading cards at a promotional event, highlighting the excitement surrounding the team's debut in the upcoming 2026 season.

The trading cards are set to be officially launched on January 15, 2024, providing fans with a unique way to engage with the sport and its teams. Each card will showcase key drivers, team highlights, and historical moments, appealing to both new fans and seasoned collectors alike. The trading cards not only celebrate this milestone … Read more

Ken Block cars that defined an era of motorsport gathered in one room

A crowd of automotive enthusiasts admires Ken Block's iconic cars, including the Hoonicorn, during a tribute event celebrating his legacy in motorsport.

This gathering not only highlights Block’s contributions to automotive sports but also serves as a tribute to his untimely passing in January 2023. His unique approach to driving and car culture has inspired countless fans and aspiring drivers, making this event a poignant reminder of his impact on the industry. The event featured discussions and … Read more

Helmut Marko receives significant payout following Red Bull departure

Helmut Marko is seen leaving the Red Bull Racing headquarters, reflecting on his departure after years of influential leadership in Formula 1.

Marko’s exit was made public on [insert date], marking the end of a long tenure that began in the early days of Red Bull’s entry into Formula 1. His influence was instrumental in shaping the team’s success, particularly in developing young drivers and securing multiple championships. The reported financial settlement highlights the ongoing challenges within … Read more

Vanwall aims for WEC return with new hypercar

A sleek, modern hypercar designed by Vanwall is showcased in a workshop, surrounded by engineers discussing its advanced technology and performance upgrades in preparation for the World Endurance Championship.

Vanwall has revealed plans to incorporate advanced technology and performance upgrades into their hypercar design, which could redefine their competitive edge in motorsport. Vanwall is set to unveil its upgraded hypercar during the pre-season tests, a crucial event that parallels the excitement of other automotive showcases. This comeback not only aims to revive Vanwall’s legacy … Read more