Universal Music and NetEase Announce Multi-Year Licensing Deal for China

Executives from Universal Music Group and NetEase shake hands during a press conference announcing their multiyear licensing deal for music streaming in China.

Overview of the New Licensing Agreement Universal Music Group (UMG) and NetEase, a leading Chinese internet technology company, have recently entered into a multi-year licensing agreement. This partnership is significant as it aims to enhance the music streaming experience for users in China, a rapidly growing market for digital music consumption. For more insights on … Read more