Roblox collaborates with SuperAwesome to ensure safe advertising for children

Children play on a colorful Roblox game platform while advertisements promoting safe content are displayed on the screen.

The initiative comes at a time when concerns about children’s online safety and exposure to inappropriate content are at the forefront of discussions among parents and regulators. By leveraging SuperAwesome’s expertise in kid-safe advertising, Roblox seeks to ensure that the ads shown to its young audience are not only appropriate but also engaging and beneficial. … Read more

Roblox implements facial age checks to enhance online safety for children

A child plays Roblox on a tablet, focused on the screen while surrounded by colorful toys in a cozy living room.

Roblox Corporation announced the implementation of these age verification measures in early October 2023. The technology will use facial recognition to assess the age of players, which is a significant step in addressing the platform’s challenges related to inappropriate content and interactions. This move is part of Roblox’s ongoing efforts to create a safer gaming … Read more

Roblox CEO views predator issue as an opportunity for growth

Roblox CEO views predator issue as an opportunity for growth

The platform, which boasts over 200 million monthly active users, primarily includes a young demographic, raising concerns about child safety in online environments. Critics argue that the company’s response to the increasing incidents of predatory behavior has been inadequate, despite implementing new safety measures aimed at protecting its users. This has led to a broader … Read more